Hidden Agency

Pull And Bear Xmas 09/10 With Josh Beech

29.01.2010 (6:49 pm) – Filed under: Advertising,Fashion,Film,Uncategorized,Video ::

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Hidden created & directed a short fashion promo film to showcase Pull and Bear’s 09/10 Christmas collection and global campaign. An evocative visual narrative inspired by the ethereal, dreamy lights of a winter’s night, without descending into cliched Christmas tropes. Using involved camera and lighting techniques, we created an original, youthful film that sparkled with gifts, glamour and fantasy.

Pull And Bear London Campaign

29.01.2010 (6:44 pm) – Filed under: Advertising,Fashion,Film,Photography,Uncategorized,Video ::

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Hidden created a uniquely London take on the Pull and Bear brand to catapult them into the mind of the capital’s fashion industry. The film was shot in stylised B&W in London’s hipster east end, starring iconic LDN models Luke Worrell and Josh Beech. The striking, popular campaign engaged both with the industry and the young demographic P&B wanted to connect with, in the form of a campaign they could relate and aspire to.